Visible tattoos can prove an obstacle for at-risk youth, ex-offenders, and victims of domestic violence even after an individual has left their past life behind them. Tattoos can also subject individuals to unwanted police attention, causing them to feel stigmatized by law enforcement.

The cost of tattoo removal services ranges from a few hundred dollars for a dime-size tattoo to thousands of dollars for a large tattoo or multiple tattoos. Throughout Los Angeles County, there are few established nonprofit programs that offer no-cost/low-cost laser tattoo removal. Sunrise aims to reduce this shortfall.

Patients usually receive laser treatments every 6 weeks; however, some clients may require longer recovery time between treatments. By removing tattoos that represent past lifestyles and destructive behaviors, laser tattoo removal enables clients to create new lives by increasing access to employment, increasing self-esteem, and reducing threats of violence and unwanted police attention.